JUUL settlement

This page was last updated on August 13, 2025.

In 2023, Attorney General Letitia James secured a settlement with JUUL Labs, Inc. that included funds totaling more than $112.7 million. These funds will be given to New York subdivisions that provide programs for prevention and cessation of e-cigarette (vaping) use, treatment for e-cigarette use, and enforcement of laws regarding e-cigarettes. The following sections provide further detail about the funds. 

To receive your portion of the funds, you must complete the official certification form on our site.

Qualifications for claiming funds

If you qualify for settlement funds, you must complete the certification form annually to receive funds. You must agree to use the funds only to remediate the harm caused by vaping, to meet the conditions defined in the consent order and judgment in State of New York v. JUUL Labs Inc., et. al. (index no. 452168/2019) (the “New York Litigation”).  

A wide range of programs may qualify for the settlement funds, as they broadly address the damage caused by increased e-cigarette use in youth and young adults. The Office of the New York State Attorney General (OAG) has defined the following categories of programs that may qualify:

• preventing youth and young adults from starting to vape
• supporting community-, school-, college-, and university-based anti-vaping programs
• helping users quit vaping
• enforcing vaping laws and regulations
• conducting research and surveillance

These categories come from OAG’s specific, evidence-based approved uses for these settlement funds. The OAG developed these approved uses to provide flexibility in the range of programs that effectively confront the scourge of increased nicotine use in youth and young adults.

Allocation of funds 

The funds from the settlement are allocated in a specific manner to ensure that they are distributed equitably throughout New York state. The following amounts have been allocated to localities for approved uses: 

• 15 percent to the state of New York
• 85 percent to the counties, the five largest cities, and Boards of Cooperative Education Services (BOCES)

Certain counties and BOCES have already received funds as part of the settlement in the separate case, In Re: Juul Labs, Inc., Marketing, Sales Practices, and Products Liability Litigation (19-md-02913-WHO) (the “Multi-District Litigation”), in California. Thus, the OAG partially discounted the amounts going to those localities in the New York Litigation and redistributed some of the funds for more equitable distribution.

The Allocation of Funds is as follows: